If you’re a part of Internet Marketing, and you’re not ready with an opt-in email list as yet, then you should work on email list building. Without an email list of subscribers, growing your business success would get slow. Therefore, in this blog, we will talk about the importance of having an email list for your business and mainly the tools that are present, with which you can start your email list building.
Get direct access to those who matter in your target market, and improve your marketing and sales drive with our targeted email marketing lists. The success a quality, current and consistent targeted lists plays in your business success cannot be downplayed. Even well thought-out marketing and sales drive have fallen short because of inadequate and inaccurate list building services.
An email list can be one of the most valuable marketing assets a firm has. While building an audience on social platforms like Facebook or Twitter can be useful, investing time and resources into an asset that you don’t control can be dangerous. These platforms have the prerogative to ban your account and limit how and what you can say. Thus, email lists give you a direct path to your qualified audience. You’re free to say what you want to who you want, as much as you want: a luxury that you won’t find on social media, or through SEO and PPC.
"I have been blessed to take some incredible blogging courses but out of all of them, List Love has been my favorite. Jennifer Maker is a gifted teacher and has the ability to break things down in practical steps to help you understand and implement practical ways to help you build your email list. She practices what she teaches and it has been fascinating and encouraging to watch her soar. I learned so much more in this course than just building my email list and it has helped me to get past some of my biggest blogging hurdles. She is so generous in sharing all her secrets and supporting her students with answers to questions as well as cheering them on to success. Any course she offers... I'm all in!!!"  
Sponsor a video contest in which customers create a one-minute video about why they like your business, products or services. Ask them to send the videos to you and post them to your Facebook page. Invite visitors to vote on which video should win a cash or merchandise prize. Include an email opt-in on your Facebook page. Be sure to follow Facebook’s rules regarding contests.
Rework old copy and make it new. You may have a great post that you wish you could use, but the content is outdated and in much need of repair. There are several blog posts I’ve written that I’ve reworked and slapped a new headline on. The foundation and frame was good; they just needed a bit of remodeling. It is not unusual for us to use a looming new email autoresponder course as the impetus to get us to write several new blog posts for our blog. The topic or idea might be relevant, but the available blog posts at our disposal need rework.
Contests and freebies are great tools to gather emails from your audience. Who doesn’t like something for free, right? Think of giveaways, sweepstakes, anything you can give to your audience in exchange for their email address. Just like in a landing page example below, it can be anything from ebooks, whitepapers, to actual products or services you can give for free. Combined with Social Media, it’s one of the fastest and easiest ways to grow your email list.
I know the idea of creating a freebie can be stressful (see my post on creating the perfect freebie for more on this!), but it doesn’t have to be all about a freebie or lead magnet. Consider the kind of content you can offer on a weekly or monthly basis that will benefit your readers. Maybe that’s resources or info. Maybe that’s entertainment or encouragement. Don’t let your email come last! Your subscribers are your VIPS, remember? Give them your BEST.

When creating an offer, a landing page, subscription/sign up form, ask only for necessary information. People really don’t want to be bothered to fill in infinite spaces; in most cases, an email address and a name are more than enough. Ask for more info, and people won’t take time to fill it out, let alone leave their email. To successfully collect email addresses,  keep it short and straightforward.
“The depth of information you will find in Jennifer's courses is beyond comparison! Jennifer is easy to listen to, very professional, and has a teaching style that makes anyone feel like they can learn! I've taken many courses and this is the first one that feels like everything is spelled out for me in an easy to understand format. She makes learning enjoyable and effective!”

The tools below will help you find email addresses and other contact details of your ideal prospects. Most of them involve Chrome extensions that will help you collect data directly from websites and social platforms like LinkedIn, Twitter, Angel.co, Crunchbase and more. We’ve reviewed the first five on the list so far. More reviews are coming soon.
Don’t get intimidating! List building can be one of the hardest things to do. Not only is the growth part harder than, say, growing a Twitter following, but people struggle with what to write, how often to write, and what the purpose behind email is. Though I’ve given you some great list building resources above, here are my tips for getting started or scaling up.
Include social sharing buttons and an "Email to a Friend" button in your marketing emails. That way, you'll gain access to their friends, colleagues, and networks and expand your contact list. At the bottom of your emails, include a "Subscribe" CTA as a simple text-based link so that the people receiving the forwarded emails can easily opt-in, too.
Opt-in popup is a part of the Bloom plugin from Elegant Themes. It has been exclusively made for WordPress and enables you to add popups to your web site for email list building. The best part about this tool is that it comes pre-loaded with a range of templates from which you’ll be able to choose, and then you can customize colors, text, and fonts from there.

Don’t get intimidating! List building can be one of the hardest things to do. Not only is the growth part harder than, say, growing a Twitter following, but people struggle with what to write, how often to write, and what the purpose behind email is. Though I’ve given you some great list building resources above, here are my tips for getting started or scaling up.
Also, don’t be afraid of “scaring” people off by constantly asking for their email. Popovers are a great way to grow your email list, but many small businesses are afraid to implement them because of their bias perception. SumoMe analyzed 390 million pop-ups over a 1-month span and concluded that popovers, on average, convert emails at a rate of roughly 1.06%. While this might not seem like a high number, it’s still 1 out of 100 visitors and is one more lead for your sales funnel. You can increase your chances of converting with popovers by avoiding boring calls-to-action like “Sign up for our newsletter.”
And talking about Social Media, why not use its incredible power to gain more subscribers? Like, come up with specific Social Media challenge, something that aligns with your brand and has value for your followers. Invite them to participate with the clear CTA and follow through the idea. That can be anything from a smart eating challenge, or how to become a better storyteller or a fitness challenge. The idea is to get people involved, offer a value that is worth giving an email address for.
Before this course, I was dreaming of the day I'd get to 100 subscribers because I was getting only 0 to1 subscribers a day. After this course, I've gotten up 35 in one day! Every time I reach a new milestone, it keeps me fire-up to keep going and keep implementing her strategy to continue growing my mailing list. Thank you SO much for providing such an amazing course to help others starting this blogging journey!"
The strategies recommended by Jennifer are easy to put into practice and effective. What I loved most about this course was the support that Jennifer has provided to all her students. She is a wonderful teacher and I appreciated the way she was committed to helping us implement the course and getting great results. I would recommend this course to any blogger who wants to focus on building a great mailing list.  
If at any point in the course you feel overwhelmed or lost, you have three mechanisms to get you back on track:1) Me! Take full advantage of the unlimited coaching 2) The community. There are hundreds of other people on this journey with you. We have an active and vibrant community full of folks that have been exactly where you are. 3) Strategy calls. Take advantage of the one-on-one strategy call you get with me. We can workshop through any questions or hold-ups you are facing.
“The depth of information you will find in Jennifer's courses is beyond comparison! Jennifer is easy to listen to, very professional, and has a teaching style that makes anyone feel like they can learn! I've taken many courses and this is the first one that feels like everything is spelled out for me in an easy to understand format. She makes learning enjoyable and effective!”
We use internationally trusted and industry-specific sources to gather, verify, and customize the contact records in our data repository. We house a team of data experts, researchers, and market analysts that leaves no stone unturned in preparing the verified and updated email and mailing lists – the lists that guarantee high deliverability rates of 90-95% aiming at increasing your revenue.

Mailjet is a tool you can use forever free for up to 6,000 emails per month! It’s an email marketing service that enables you to build, send, and monitor your email marketing campaigns at scale. With its subscription forms tool, it helps you build your audience and grow contact list with ease. The pricing for bigger lists and email marketing campaigns starts at $8.69/month.


Opt-in popup is a part of the Bloom plugin from Elegant Themes. It has been exclusively made for WordPress and enables you to add popups to your web site for email list building. The best part about this tool is that it comes pre-loaded with a range of templates from which you’ll be able to choose, and then you can customize colors, text, and fonts from there.


Knowing all this, what it is we can do to build our email list and improve customer engagement? In this article, we’ll talk about several ideas to consider when starting to create an email list. Also, we’ll recommend some specific email list building tools that can help you with it. Try them out and combine with the tips from the MailChimp for WordPress article and start creating great email marketing campaigns.
We use internationally trusted and industry-specific sources to gather, verify, and customize the contact records in our data repository. We house a team of data experts, researchers, and market analysts that leaves no stone unturned in preparing the verified and updated email and mailing lists – the lists that guarantee high deliverability rates of 90-95% aiming at increasing your revenue.
For example, Survey Monkey is another must-have basic email list building tools you should try. Doing a target audience research need some new topics to cover or simply want to see how people perceive your product, service, or a brand? Use Survey Monkey to ask them, offering the results in exchange for their email address and voila! Got yourself an email list pretty quick!

Experts like Joe Pulizzi, founder of Content Marketing Institute, believes that an email list is critical as one cannot build his/her own content on a rented land. He continues saying that the first step is to collect email addresses whereby a person can understand who are his/her readers and hopefully they will be his/her, customer, soon. If a person’s goal is to drive sales or keep customers happy in some way, then he/she would first have to get them as part of his/her audience.


Get creative. Since every business is different, some of the strategies in this guide might not work for your business if you implement them exactly as described. However, most of what’s described can work for a large majority of businesses with just a few tweaks. In some cases, you might even get greater results than the people who wrote these posts.
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