Longer copy is acceptable. Including the full blog post text means a longer email, but there is a benefit to including the full blog text for your reader. You are offering them convenience by not making them click through to your site to read everything. You hold nothing back and give them everything for free, not even requiring a visit to your site. That can be seen as a form of goodwill, and readers often prefer the convenience of being able to read everything in their email client on their mobile device without having to open up a browser.

This reaction is rare with an email autoresponder course. Even though they’ll be added to your general email list, they still expect to get emails from you and are more receptive to all of the email you send. They get used to seeing your emails come in through your email autoresponder course; your other emails arriving to their inbox are no big deal.


Experts like Joe Pulizzi, founder of Content Marketing Institute, believes that an email list is critical as one cannot build his/her own content on a rented land. He continues saying that the first step is to collect email addresses whereby a person can understand who are his/her readers and hopefully they will be his/her, customer, soon. If a person’s goal is to drive sales or keep customers happy in some way, then he/she would first have to get them as part of his/her audience.

Basically, it’s a single page site where you share valuable, relevant, and meaningful information in exchange for an email address. It could be anything from landscape photography tips and tricks, low-budget travel tips, monthly entertainment newsletter, free ebook, whitepaper, blogger list… whatever it is your target audience wants and needs in exchange for their email.

Soon after this, I developed and launched my first product, a crafters' design course for my DIY & Craft Blog. I promoted my course to my mailing list, and only my mailing list, as a test. It was my first launch and I admit I was a little nervous! But the launch to my mailing list, which was now 13,000 subscribers strong, was a huge success and I earned over $12,000 just from that launch ... all thanks to my mailing list. Without that list, I probably would have been lucky to make a few hundred bucks and wasted a whole lot of effort.
“At Oxyleads, we all come to work every day because we want to solve one of the biggest problem in lead generation – the lack of up-to-date business contacts. We understand that lead generation can be a bottleneck for the business. The ability to generate sufficient quality leads in a reasonable amount of time is crucial to business success. That’s why we believe that selecting the best technology (with an added human touch) will make sure that no business will ever need another source for lead generation.”
Opt-in popup is a part of the Bloom plugin from Elegant Themes. It has been exclusively made for WordPress and enables you to add popups to your web site for email list building. The best part about this tool is that it comes pre-loaded with a range of templates from which you’ll be able to choose, and then you can customize colors, text, and fonts from there.
I agree with you James, Popup techniques should be used carefully but we cannot ignore the fact that these techniques grow email lists.The plugin tools allows the user to create attractive website, subscription forms, etc. to capture the attention of the website visitors instantly. Layered popup, GetSiteControl, SumoMe, Pippity, OptinMonster, etc. are few such tools that are present in the market and are widely used email marketers all over the world.Read a blog in EASYSENDY PRO which emphasise on the tools you can use to grow email lists.
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Introductions and prefaces. Creating new copy to put each blog post into context helps make individual posts seem to be part of a cohesive whole. The new copy helps frame the blog post so that it fits with the rest. For some of our email courses, we’ve written a preface, a summation of the previous lesson, and even a bit of a teaser that hints at what the next lesson will bring. That little bit of extra fresh and new copy helps your email autoresponder course feel less like you’re just spitting out old blog posts.
In addition to all these tools, how about some bonus tips for improving your list building efforts? Use photo/video tools to create captivating content that converts! And by that, we mean use tools like Canva or Zoom to develop and record – freely – visuals, short videos, or webinars. Canva is a great freemium tool that lets you create stunning visuals for pretty much any and every purpose you need. Zoom is more and more becoming the next great thing in live chat and enables you to record your video, so it’s good if you want to have a freebie webinar or short lead magnet messages.
Create entirely new content. Perhaps you’re using published blog posts, but your email autoresponder is missing a crucial lesson and you need to write brand new content so that the course achieves its goal. Maybe you’ve not even begun your blog yet, and are building your autoresponder first. Or, you just want to write the course from scratch from the ground up.
Internet audience is fast moving, and they tend to go from one to another in a fraction of a second. So every aspect of your user interface counts when you are trying to get their attention. Having a beautifully designed web page will not always lead to the fact that you’ll be having lots of visitors to your website who would come back again and again.
I know the idea of creating a freebie can be stressful (see my post on creating the perfect freebie for more on this!), but it doesn’t have to be all about a freebie or lead magnet. Consider the kind of content you can offer on a weekly or monthly basis that will benefit your readers. Maybe that’s resources or info. Maybe that’s entertainment or encouragement. Don’t let your email come last! Your subscribers are your VIPS, remember? Give them your BEST.
Imagine how it will feel to turn your blog into a mailing list machine, getting subscribers as you sleep. Imagine being able to reach YOUR readers anytime, without worrying about Facebook algorithms, SEO rankings, or Pinterest updates. Imagine being able to monetize your mailing list and your blog... all while providing your readers with things they love.  
When you write a blog post, whether it’s a guest post or on your own website, use the opportunity to offer downloads for more information about topics within the content. For example, if you’re writing a blog post about the Keto Diet, you can offer a link to a free 7-day menu plan within the content they’re currently reading to move them to your email list, or tag them as someone who likes meal plans.
Live chat feature is an excellent customer support service and can change the way people perceive you and your work. Not only that, but can also serve as a lead magnet to help you collect new addresses for your email list. Live chat is an instant help for visitors that can easily convert into an email list building tool in all those situations that require more conversation. Show people you’re there for them at any time, for instant help, then drive them to an email conversation when needed. You can see a detailed list of recommended WordPress chat plugins & how to set them up in our article to choose the one which best aligns with your site and business.

Mailjet is a tool you can use forever free for up to 6,000 emails per month! It’s an email marketing service that enables you to build, send, and monitor your email marketing campaigns at scale. With its subscription forms tool, it helps you build your audience and grow contact list with ease. The pricing for bigger lists and email marketing campaigns starts at $8.69/month.
When I'm not designing websites, doing this online marketing stuff or writing. I love nothing more than getting out on a weekend and scuba diving. I'm a qualified rescue diver and love getting wet in the waters around Perth and Rottenest Island. I also cycle, which must be a sight as I'm not the thinnest of people (lol)... and a paddle on a kayak or a swim helps makes most weeks, perfect. At home I have a marine reef tank, which I just love and on top of that I've an awesome dog, called Ziggy.
When you create new content that isn’t available anywhere else, you can “sell” your email autoresponder course on the promise that there is exclusive new content not available anywhere else. Readers need to sign up if they want it. So, whether or not you’ll publish all newly created content on your blog depends on if you are using exclusivity as part of the enticement.

Basically, it’s a single page site where you share valuable, relevant, and meaningful information in exchange for an email address. It could be anything from landscape photography tips and tricks, low-budget travel tips, monthly entertainment newsletter, free ebook, whitepaper, blogger list… whatever it is your target audience wants and needs in exchange for their email.
So at the end of that third month (January 2017), I began my mailing list. And I immediately began learning HOW to build a mailing list, because it's not as simple as slapping up a "subscribe to me" form on your blog. (Tried that, didn't work.) I researched, tested, and experimented. When I found something that worked, I did more and more of it. I continuously refined and focused until I had my own little formula that was working!

So at the end of that third month (January 2017), I began my mailing list. And I immediately began learning HOW to build a mailing list, because it's not as simple as slapping up a "subscribe to me" form on your blog. (Tried that, didn't work.) I researched, tested, and experimented. When I found something that worked, I did more and more of it. I continuously refined and focused until I had my own little formula that was working!


Knowing all this, what it is we can do to build our email list and improve customer engagement? In this article, we’ll talk about several ideas to consider when starting to create an email list. Also, we’ll recommend some specific email list building tools that can help you with it. Try them out and combine with the tips from the MailChimp for WordPress article and start creating great email marketing campaigns.
iii) List of questions in one email without the answers. Then, you can set up an Email Automation for those who click through your newsletter, to receive another email afterwards, with the answers to the challenges. (Because, on Moosend’s platform, email automation sequences only “cost” you one credit per subscriber, regardless of the emails in the sequence.)
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