When creating an offer, a landing page, subscription/sign up form, ask only for necessary information. People really don’t want to be bothered to fill in infinite spaces; in most cases, an email address and a name are more than enough. Ask for more info, and people won’t take time to fill it out, let alone leave their email. To successfully collect email addresses,  keep it short and straightforward.

Knowing all this, what it is we can do to build our email list and improve customer engagement? In this article, we’ll talk about several ideas to consider when starting to create an email list. Also, we’ll recommend some specific email list building tools that can help you with it. Try them out and combine with the tips from the MailChimp for WordPress article and start creating great email marketing campaigns.


Building your email list can be overwhelming and tricky; that’s why you need help from relevant and reliable tools. Sure, you can try to grow your list manually, but it takes time and intense effort. And it is something we’ve all done in the beginning. Maybe. Nowadays, if you want to do it quicker and more efficient, you’ll use some of the ideas tools we talk about in this article. Furthermore, you’ll pair them with some of the tactics we offer at the end of the post. So, let’s dive in.
I began working on sales funnels and knew the best way to get those working for me was to increase my list numbers. I’d been following everything Jennifer did through her Blog What You Love Facebook group. After watching her success in her own blog and talking with others who’d purchased List Love, I decided to take the plunge and get it, too, despite not being successful with my previous attempt.  

When it comes to selling or promotion, single solitary landing pages are powerful, particularly if you understand the art of creating copy and graphics that get readers to do what you want them to do on your landing pages. But maybe you’re not up to landing pages just yet, though you still have something to promote. Where do you do the promotion at?

Layered Popup plugin– which considered being the “king of popup plugins’ is something very new, attractive and captivating in the way it appears to the viewers. Other popup systems will at one point restrict you by existing templates where you’ll be only able to change the color, font, and text. However, the scenario is entirely different with layered popup plugins which allow you to flow your imagination thereby creating your dream popups for your website to capture the visitor’s attention. It has various types of popup plugins which you’ll be able to use as per your requirement. EasySendy Pro has recently got integrated with Layered Popup plugin, and customers have started using for quite a something from now. With the utilization of this popup, the number of customers has gone up as high as 60,000 which has, in turn, helped Pro to grow its business.


If you decided that you want to buy 2,512,596 visitors, it would cost you $125,629.80 if you paid 5 cents a visitor. If you bought 41,142 links from a service like Sponsored Reviews at a rate of $20 a link, you would have spent $822,840. And that wouldn’t even give you high quality links. We naturally got our links from sites like Huffington Post and Forbes.”

Don’t read everything at once. There is a lot of great information in here, but it’s easy to feel overwhelmed after reading through all of the content in one sitting. Instead, take incremental steps. For example, if you want to find out where or how to ask people for their emails on your site, read the content in chapter 2. Implement it, then come back later for the next steps.

Another tool for recruiters. This tool help recruiters with context which helps them a lot when they reach out to any candidate. This tool accumulates candidate’s social information from platforms like Gmail, LinkedIn, Twitter and Facebook and provides you with this information as a sidebar in your email inbox. This is one of the best free email finder.
Don’t read everything at once. There is a lot of great information in here, but it’s easy to feel overwhelmed after reading through all of the content in one sitting. Instead, take incremental steps. For example, if you want to find out where or how to ask people for their emails on your site, read the content in chapter 2. Implement it, then come back later for the next steps.

Mailjet is a tool you can use forever free for up to 6,000 emails per month! It’s an email marketing service that enables you to build, send, and monitor your email marketing campaigns at scale. With its subscription forms tool, it helps you build your audience and grow contact list with ease. The pricing for bigger lists and email marketing campaigns starts at $8.69/month.
Basically, it’s a single page site where you share valuable, relevant, and meaningful information in exchange for an email address. It could be anything from landscape photography tips and tricks, low-budget travel tips, monthly entertainment newsletter, free ebook, whitepaper, blogger list… whatever it is your target audience wants and needs in exchange for their email.

Also, don’t be afraid of “scaring” people off by constantly asking for their email. Popovers are a great way to grow your email list, but many small businesses are afraid to implement them because of their bias perception. SumoMe analyzed 390 million pop-ups over a 1-month span and concluded that popovers, on average, convert emails at a rate of roughly 1.06%. While this might not seem like a high number, it’s still 1 out of 100 visitors and is one more lead for your sales funnel. You can increase your chances of converting with popovers by avoiding boring calls-to-action like “Sign up for our newsletter.”


Another tool for recruiters. This tool help recruiters with context which helps them a lot when they reach out to any candidate. This tool accumulates candidate’s social information from platforms like Gmail, LinkedIn, Twitter and Facebook and provides you with this information as a sidebar in your email inbox. This is one of the best free email finder.
Basically, it’s a single page site where you share valuable, relevant, and meaningful information in exchange for an email address. It could be anything from landscape photography tips and tricks, low-budget travel tips, monthly entertainment newsletter, free ebook, whitepaper, blogger list… whatever it is your target audience wants and needs in exchange for their email.
 It used to be you would have only one lead magnet on your site and that was sufficient. However, today your content and nurture sequence need to be highly relevant to the exact solution the person is actively looking for. By creating a content upgrade that is specific to a highly-targeted piece of content that is getting lots of attention helps you to raise that relevancy and turn more visitors into email subscribers.”

 It used to be you would have only one lead magnet on your site and that was sufficient. However, today your content and nurture sequence need to be highly relevant to the exact solution the person is actively looking for. By creating a content upgrade that is specific to a highly-targeted piece of content that is getting lots of attention helps you to raise that relevancy and turn more visitors into email subscribers.”

So at the end of that third month (January 2017), I began my mailing list. And I immediately began learning HOW to build a mailing list, because it's not as simple as slapping up a "subscribe to me" form on your blog. (Tried that, didn't work.) I researched, tested, and experimented. When I found something that worked, I did more and more of it. I continuously refined and focused until I had my own little formula that was working!
A useful footer. Below your main content is the footer of your email. It should contain a clear and simple way for your reader to unsubscribe, as required by the CAN-SPAM Act. Mention why they are getting the email (they signed up), and how to contact you. Email apps often take care of this for you, but just be sure it is included. The footer area is where you could do “self-advertising” if you wanted to. Keep it simple, if you choose to do it, preferably just one or two “ads” or links.
Your tip about CTA’s really hit the spot. I’ve been noticing that some of our competitors are using wordy yet highly specific buttons like ‘Get My Free Consultation Now!’ or ‘See Other Works From ____’. I was skeptic at first, but reading your logic behind it, it makes sense. I’m looking forward to implementing this on my own sites. Thank you, Brian.
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